Cummins Africa 2016

Cummins Africa has been a client since 2012. Over the past 12 months NGAGE has produced the following results for PR:

• Written 50 unique press releases (including Africa in Touch)
• Published 124 Cummins press releases, interviews and exclusives
• Received total print coverage worth R2 184 900.50
• On-line coverage of R73 887
• Return on Investment (PR) of 614% from Nov 2015 to Nov 2016

Social Media:

• Created 17,730 post engagements (People talking to the brand)
• An average reach of 4,495 per post
• 112 more posts were published in 2016
• The Cummins Africa Facebook community grew and is currently on 6,604 fans
• We’ve created 146,301 viral impressions with #ThePowerOfCummins in 2016
• Press Coverage posted on the Cummins Africa Facebook page has viewed by 1,867 people