NGAGE was established in 2006, and has since filled a gap in the market for a marketing communications agency that understands mining, engineering and general industry. With a love for the mud and dirt of communications, we have become recognised as the go to agency for Industry!
We are an award-winning agency, having bagged the coveted Best Small PR Agency award at the 2012 PRISM Awards, along with Best PR Professional in Media Liaison, which was awarded to Renay Tandy, our Co-Founder and PR Director. In 2013, we were awarded with a Gold PRISM Award for the Launch of a New Product campaign, where we competed with consumer campaigns for the likes of Cadbury and Samsung, and we walked away with a Gold for the launch of a new Hyundai excavator for client HPE Africa. These awards prove that we go above and beyond for clients, and always link our marketing and communication objectives to achieving business results.
We are a young and dynamic team of 20 individuals who continually push the boundaries. We have developed a number of industry-first media liaison tools and, in these ever evolving times, we are adapting to meet the changes. Having started out as purely a PR agency, we have since evolved into a full-service communications agency, and offer Advertising, Social Media and Multimedia services, all in-house.
NGAGE has earned its stripes over the past decade as ‘The Agency for Industry’. Our targeted focus means that we are best-equipped to consolidate and leverage your presence in these highly-specialised and technical market segments. Not only that, but we have a full set of skills and expertise to assist you in this regard.
As publishers of trade & technical publications we need to ensure that accuracy is key in all editorials and advertising. This is essentially so that our readers can have comfort in the knowledge that we have done our homework in gathering facts and that the content is accurate and worthwhile. Over and above our own journalists in the field, we do work with public relations companies that handle accounts that serve our various industries. NGAGE is one such company and we find their attention to detail and follow up to be exemplary and with a sense of urgency, especially when one is chasing deadlines. We certainly, and I speak for my colleagues as well, find NGAGE a ‘cut above the rest’ in all aspects of dealing and handling the media and enjoy their attention to detail, giving us comfort that we do not have to ‘go out’ and do the PR’s job all over again,
"NGAGE is always willing to provide information and interviews for upcoming features in Mining Weekly, supplying well-written press releases and interesting angles on often technical topics. The team works well with journalists and always tries hard to get articles cleared on time. You can count on NGAGE to work around the clock to get articles cleared by deadline. They will also always make sure an approved press release is waiting in the wings for those days when copy is short! NGAGE is a pleasure to work with, and the team is friendly and competent, making an editor’s job just that much easier!"
"Over the past two years, in my capacity as Editor, I have had numerous opportunities to work with Ngage and always come away from the encounter with a clear understanding as to expectations from both sides, whether it be briefing in an article or taking an interview. Renay and her team are professional and deliver on time and show initiative that only comes from knowing the customer intimately - I thoroughly enjoy working with them!"
"NGAGE is definitely one of the most professional PR companies that I deal with. You understand that relationship building is the cornerstone of business and try to make this mutually beneficial for both your client and the publication you are interacting with. NGAGE’s press releases and exclusives are also well researched and written, and not simply promotional puffery with little editorial relevance"
“NGAGE, from my experience, is one of the most proactive PR agencies and makes the effort to engage with the media and facilitate interviews and site visits, which is to the benefit of their clients, our readers and the industry in general"
"As editor of Construction World (published by Crown Publications) I have very regular dealings with NGAGE. Over the almost seven years I have been in this position, NGAGE has grown, adding clients and relevant divisions – such as the recent addition of a multimedia offering. Construction World experienced the benefit of the latter when NGAGE filmed our annual awards, Best Projects. We have received great feedback as the link to the video was sent to all those attending the awards function and those involved with entries. From an editorial point of view they are very pro-active in terms of media releases while their pitches for exclusives are spot-on. The are the only PR company that Construction World deals with (and there are many) that has a media zone where high resolution images can be downloaded and that keeps an archive of previous releases. NGAGE is one of the PR company I enjoy dealing with most: for their professionalism, pro-activeness, as well as the friendly manner in which they deal my publication"
“Working with Benjamin and the rest of the NGAGE team is always a pleasure. It is a professional outfit that has always gone out of its way to facilitate my editorial coverage involving its clients"
“I must compliment the quality of the press releases produced by NGAGE, they are very comprehensive and cover all aspects, leaving me with very few additional questions to ask”
“During the past ten years, I have worked with Renay Tandy and her team at NGAGE on many occasions. I have always found them to be highly professional and a pleasure to work with”
"As the publisher of 11 Business-to-Business magazines, Crown Publications deals extensively with NGAGE. We have invariably found the members of the Ngage team to be accessible, competent, courteous and helpful. They are always willing to go the ‘extra mile’ in assisting our editors to obtain interviews, source photos or visit sites. Our overall assessment is that NGAGE is a reputable and capable public relations consultancy which achieves good results for its clients. We enjoy working with the entire team"